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Chatbot Trends

By Vipul Tyagi, 3rd Eye Advisory®
Chatbot Trends

What is a CHAT BOT?

When advancement in AI combined with the messaging app which helps to carry out various tasks in text formats like assisting buyers in their first purchase of a gadget, booking a flight, etc.

Brands are moving towards it because they can make their sales in a more customized manner. They won't remove the manpower but will help in diminishing the gap between the brand and the consumer.

Major chatbot startups in India: Zipi and Niki.AI

With a massive adoption rate of 36% YOY of smartphones, chatbots can change the scenario by changing the behavior of app-averse consumer in India.

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Article by: Marketing Advisory, 3rd Eye Advisory®